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                          惠普企業新VI——未來主義的全新語言

                          惠普企業新VI——未來主義的全新語言
                          New VI of HP enterprise -- a new language of Futurism

                          設計團隊與惠普實驗室合作,幫助他們設計了機器的定位和視覺形象,以及支持其融入市場產品的品牌架構。

                          惠普(Hewlett-Packard)宣布有意分拆為兩個獨立的實體,這標志著歷史上規模最大的企業拆分。由此產生的兩家公司將各自保持《財富》百強行業領袖地位——惠普公司(HP)專注于個人系統和印刷,惠普企業(HPE)專注于企業IT。HPE利用技術將創意轉化為價值,從而改變行業,市場和生活。 HPE擁有45,000名員工,收入超過500億美元。

                          設計團隊與惠普實驗室合作,幫助他們設計了機器的定位和視覺形象,以及支持其融入市場產品的品牌架構。

                          HPE新設計的M標志和專有排版表明,這是一種關于計算技術基礎的新語言和思維方式。它被設計成一種未來主義的全新語言,傳達HPE技術解決方案的創新和前瞻性。它還引用了HPE的主要視覺平臺“元素”,雖然它的形式是矩形的,但卻是許多事物的隱喻:創建焦點的框架,伙伴關系的窗口


                          The design team cooperated with HP lab to help them design the location and visual image of the machine, and support the brand structure of its integration into the market.


                          HP (Hewlett-Packard) announced that it intends to split into two separate entities, marking the largest enterprise in history. The resulting two companies will each maintain a top 100 industry leader in fortune, the Hewlett-Packard Co (HP), which focuses on personal systems and printing, and the HP company (HPE) focuses on enterprise IT. HPE uses technology to transform creativity into value, thereby changing the industry, market and life. HPE has 45000 employees, earning more than 50 billion dollars.


                          The design team cooperated with HP lab to help them design the location and visual image of the machine, and support the brand structure of its integration into the market.


                          HPE's newly designed M logo and proprietary typesetting show that this is a new language and way of thinking about the basis of computing technology. It is designed as a futuristic new language to convey the innovation and foresight of HPE technology solutions. It also quotes HPE's main visual platform "element", although its form is rectangular, but it is a metaphor for many things: the frame of the focus, the window of the partnership

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                          深圳市頂點企業形象策劃有限公司是一家企業形象設計與品牌標志設計的綜合服務提供商

                          深圳市頂點企業形象策劃有限公司 是一家企業VI設計形象策劃的綜合服務提供商,我們堅持以創新的思路做品牌,做最有力的“創新型設計”!


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